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Bud Light Pride Bottle

 

BUD LIGHT PRIDE BOTTLE

For the last 50 years, Bud Light has been a proud supporter of the LGBTQ+ community. For Pride’s 50th anniversary, Bud Light wanted to do a special bottle to celebrate this proud partnership.

We covered the iconic blue bottle in a rainbow gradient, rewrote the Bud Light crest, and partnered with GLAAD to donate a portion of the proceeds to LGBTQ+ causes.

 

THE BOTTLE


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PRESS


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Creative Director - Tony Mavrelis

Senior Art Director - Lura Meisch

Senior Art Director - Bruce Forbes

Art Director - Sara Paul

Copywriter - Mo David

Photographer - Steven Piper