BUD LIGHT PRIDE BOTTLE
For the last 50 years, Bud Light has been a proud supporter of the LGBTQ+ community. For Pride’s 50th anniversary, Bud Light wanted to do a special bottle to celebrate this proud partnership.
We covered the iconic blue bottle in a rainbow gradient, rewrote the Bud Light crest, and partnered with GLAAD to donate a portion of the proceeds to LGBTQ+ causes.
THE BOTTLE
PRESS
Creative Director - Tony Mavrelis
Senior Art Director - Lura Meisch
Senior Art Director - Bruce Forbes
Art Director - Sara Paul
Copywriter - Mo David
Photographer - Steven Piper